Banning Solved no Problem: The Law of Supply and Demand
Banning never solved any problem in its entirety. As long as there’s a demand for a particular product, service or good, the industry will exist, albeit underground. The existence of industries relies upon the law of supply and demand. While there are things which should remain banned, text links have only be egregious to the Google algorithm and the algorithm of other search engines, nowhere else. In short, although people are afraid of getting penalized, since there’s technically nothing illegal in buying and selling text links, people have nothing really to be scared of.
What does this mean? Well, the situation suggests that the repercussion of the recent Google crackdown on text links would mean underground trades happen everywhere. No one wants to be caught doing it, but it’s worth taking the risk. Do you remember the time when your parents banned you from taking the car out, but you do it anyways because you know it’s worth it? This is, in essence, the same.
One could only conjecture what would happen to the text link industry as a whole. While some company like Text Link Ads has found a way to curb the Google fury, and others like Scratchback prefer using the nofollow attribute, there are those who still prefer to buy and sell text links for PageRank who’re left out in the open, protected only by their underground dealings. By cracking upon text links like what happened, has Google inadvertently created what could be likened to the mafia or triad in real life? Participating in secret transactions, moving silently, trying not to get caught — these are a few similarities between the current underground text link industry and real life syndicates. How about you — do you think Google’s banning of text links helped or has it only complicated matters more?
Filed under: Trading Text Links
