Remembering To Return Favors
Now this might seem like a little premature, seeing as how the beginnings of this blog have dealt with starting up sites and blogs, but after some time, if you are lucky enough to have a successful site or blog, you may find yourself bombarded with link trade and purchase requests. If and when this happens, take a moment to do two things; 1) congratulate yourself on building a terrific site or blog that others acknowledge and 2) remember to return the favors you got.
Everyone who tries hard enough will run into a couple nice people. Web owners who remember what it was like to start up a new site and drive in traffic. Helpful experts who willingly link to your unproven blog or site for free, in an effort to help. Keep those people in mind when you decide whether or not to help out a newcomer down the line.
It’s easy to approach the situation as a businessperson who only cares about the bottom-line. After all, text linking space is, believe it or not, limited and those lucky enough to have willing buyers would be financially foolish to turn them away. But it is never a bad thing to make the internet a better place. If you get a request from a site or blog with original and interesting content that you yourself enjoy, why not link to them?
After all, the essential reasoning for linking, before SEO made everyone crazy to “improve” their sites, was to show other people what interests you on the web.
I’m not saying you should give free text links away to everyone who asks. There are people who, everyday, make sites and blogs with no good content for the sole purpose of making money as quickly as possible. Those site owners should have to pay for bogging down search engines. But don’t dismiss every e-mail or message that comes your way. Remember the favors you got when you first started out and try to return them.
Filed under: Trading Text Links, Selling Text Links
